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Product Designer specializing in complex systems across consumer products and internal tools.

Designing data-informed solutions that improve user experience, operational efficiency, and product scalability, with a focus on translating ambiguous problem spaces into clear, well-structured outcomes through research, experimentation, and cross-functional collaboration.​

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Currently open to Product Designer roles in consumer, platform, and large-scale product orgs

Hotel Card Discoverability

Product Design · Super.com 

Aligning Super.com with modern OTA UX standards while introducing Super+ membership into the early funnel.

*Password Required

super.com hotel searc

Self-Service Rebook

Product Design · Priceline

Empowering travelers to take control of cancellations and rebookings with a seamless, user-centered solution that drives satisfaction and trust.

priceline self service rebook

C3: Connected Customer Care

Product Design · Priceline

Simplified a tangled workflow by rethinking the underlying logic and consolidating everything into one coherent, clean experience.

Coming soon
priceline CRM

Practitioner Dashboards & Scheduling Tools

Product Design · Neurofit VR

Independently led end-to-end design process across multiple platforms to effectively conceptualize web and mobile experiences & communicate detailed interaction.

Neurofit webite
Neurofit scheduler

Spotify Collections

Product Design · Spotify 

Investigated Spotify as a business & its stakeholders to provide an experience design intervention for an academic case study

Spotify snippet, spotify podcast
Spotify notes, spotify podcast
Spotify transcript, spotify podcast

Wavefront Centre

UX Research

Partnered as UX researcher with WCCA to conduct usability testing, inspecting the main touchpoint for new and returning visitors.

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wavefront logo

Vancouver Tool Library

UX Design

Served as team lead on a 4-month project with the VTL, facilitating UX research and design. 

vancouver tool library logo
Projects

Let's chat.

2021. All rights reserved | Fatima Imran

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