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Hello 👋🏼

I'm Fatima, a Product Designer

With over four years of experience, I’m driven by the ‘why’ behind every design decision. I find joy in research, meaningful collaboration, and crafting inclusive solutions that make a lasting impact.
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I currently lead design for Customer Care Platforms and Self-Service initiatives at Priceline. 

Priceline

Product Design

Currently spearheading the redesign of legacy internal tools, as well as leading design exploration and execution of customer-facing self-service options.

Coming Soon
the Priceline.com website logo

Untangle Agency

UX Research and Design

Consult as a researcher and designer from start to finish for in-house projects and digital products for clients across an array of industries. 

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Neurofit VR

Product Design

Independently led end-to-end design process across multiple platforms to effectively conceptualize web and mobile experiences & communicate detailed interaction.

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Spotify Collections

Product Design 

Investigated Spotify as a business & its stakeholders to provide an experience design intervention for an academic case study

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Dropisle

UX/UI Design

Independently designed Loopreciept, Dropisle’s sister start up. Through research, ideating, wireframing and mockups, created the visual identity, which included logos & UI screens.

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Wavefront Centre

UX Research

Partnered as UX researcher with WCCA to conduct usability testing, inspecting the main touchpoint for new and returning visitors.

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Vancouver Tool Library

UX Design

Served as team lead on a 4-month project with the VTL, facilitating UX research and design. 

Projects
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Thanks for visiting, let's connect!

2021. All rights reserved | FATIMA IMRAN

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